The Importance of Split Testing
Split testing is often overlooked but with the ability to boost engagement by 125%, find out how it can take your marketing to the next level.
OtherLevels is a marketing and digital tool implemented on a global scale. This category shows all of our marketing-related articles.
How to Craft a Perfect Email
Although email has been around for 56 years, companies are testing daily how to craft a perfect email. An email that will engage their audience and follow through with the…
The iOS 15 Update For Marketers
Something new and exciting is coming to Apple users: the iOS 15 update. As marketers, new system updates can be challenging. Having to learn about all the changes and how…
Smart Delivery: Content Centered Messaging
Most CRM systems have a 1:1 ratio between the channel and the message. As more and more digital channels have been created, marketers had to manually input message again and again…
OtherLevels Journeys: Taking Marketing Automation to the Next Level
Journeys is just one of OtherLevels’ exciting new features that are making multi-channel, real-time marketing campaigns even easier to setup and manage.
5 Ways to Improve Your Push Notifications
The world is going digital- even more so with the pandemic. As we stayed in our homes, the online world became our new reality. Businesses started to follow the trend;…
New Sportsbook Engagement Platform Brings the Playing Field to You
It’s a great time to be a sports fan in the US. Now, the new generation of marketing tools is bringing all the action closer than ever.
It’s 2021. Why Are CRM Teams Still Email-First?
In 2021, many CRM teams are still email-first – or even email-only. With recent advancements in push notifications, this makes no sense.
Android Pie Power Management – What You Should Know
Android Pie introduces a new battery management feature, but do you know how this may affect how users engage with your apps?
How In-Play Messaging Can Increase Your Match Revenue
As In-Play betting continues to grow, so does the need for personalised, relevant real-time engagement. Find out how this could improve your retention figures.