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CEO Brendan O'Kane Featured in SBC News

OtherLevels' GenAI Revolutionizes Operator Communications

The NBA Cup: Bringing Your Audience to Center Court

OtherLevels Brings Fans Closer to the Action

OL Pro Tip: Web Push Best Practices for 2025

OtherLevels Web Push Lifts Bet Rates for Operators

Experience Platform Boosts Sportsbook Engagement

OtherLevels, a leader in sports engagement personalization, has achieved groundbreaking results through its multi-channel Experience Platform (XP), delivering significant lift in conversion and bet activity, and delivering highly personalized betting experiences for an international sportsbook client.

Case Study: Driving Increased Engagement with Video Clips from Owned Media

Engaging Customers with Video Typically, around 60% of sportsbook customers are not on site or in App, even on busy days filled with sport. Engaging those customers and bringing them back into session and into an in-play environment by using owned media such as email, push notifications and SMS is an effective strategy to maximise revenue from your existing customer base. This study illustrates how dynamic rich media featuring targeted and relevant live video clip replays enabled a marketing team to automate messaging at scale across 100 football leagues and 35 basketball leagues.

Experience the Power of Generative AI

OtherLevels is using GenAI to revolutionize customer activation

Activating Your Audience, EURO 2024 Edition

The 2024 UEFA European Championship kicked off on June 14, with 24 teams ready to compete in the group stage! As the host nation, Germany is one of the favorites to win the cup, alongside England and France. But don’t overlook Portugal, Spain, or Italy.