Pro Tip: Campaign Categorization
Are you categorizing your campaigns? Having a system of clear naming conventions for your campaigns is critical when it comes to analyzing your data. By using OtherLevels Campaign Categorization right…
Say Hello to MaRu!
The team at OtherLevels is thrilled to announce the launch of our brand-new Marketing Bot, MaRu, at your service! MaRu utilizes the power of OpenAI to provide written marketing assistance in real-time. Located in your client dashboard, MaRu…
History of Canadian Sports Betting
Since people have occupied Canada, they have been gambling. Western tribes bordering the Pacific Ocean played a game of chance they called Slahal. One team throws two sets of two…
SBC Summit North America Highlights
From November 30-December 2, SBC Summit North America dazzled its attendees with its beautiful conference space and well ran event. Our North American General Manager, Jenny Lu attended the event…
OtherLevels Extends Digital Engagement for FireKeepers Casino
Sophisticated player targeting, marketing and activation capabilities enable the Michigan-based gaming brand to enhance player experiences PHILADELPHIA, OCTOBER 25, 2021 - OtherLevels, a leader in cross-channel marketing and engagement for the sports…
The Importance of Split Testing
Split testing is often overlooked but with the ability to boost engagement by 125%, find out how it can take your marketing to the next level.
How to Craft a Perfect Email
Although email has been around for 56 years, companies are testing daily how to craft a perfect email. An email that will engage their audience and follow through with the…
5 Ways to Improve Your Push Notifications
The world is going digital- even more so with the pandemic. As we stayed in our homes, the online world became our new reality. Businesses started to follow the trend;…